About Cheryl Overton Communications, LLC

Once upon a time, a creative strategist and storyteller left the traditional agency world to helm a new type of communications consultancy. A capsule agency, large enough to foster a team yet nimble enough to integrate with others. A place where senior talent works directly with clients and digital natives and Gen Zers are given a platform. In which work is grounded in consumer insight, inspired by culture and provable by data. Where counsel is provocative and designed to impact, engage and inspire consumers, unfettered by draconian planning models. Cheryl Overton Communications is that place.

We are an integrated communications and strategic idea collective founded by Cheryl Overton, a decorated industry professional with 20+ years of experience driving influential, culture-shaping campaigns such as Procter & Gamble’s “My Black is Beautiful,” American Express ‘Members Project and UNSTAGED, Dove (Unilever) “Campaign for Real Beauty” and the American Red Cross’ “Go Red for Women.” Informed by progressive in-house, agency and entrepreneurial experience, our team provides channel- agnostic business solutions and craft persuasive stories that drive culture. A woman and minority-owned consultancy, Cheryl Overton Communications is headquartered in the bustling and diverse borough of Brooklyn, NY.